Rich Normality Branding

Branding system possibility for Rich Normality LLC as a class project. The company was formed from the interior design students' class projects at South Dakota State University of designing and creating furniture primarily for children which can also be used for interactive play. The lines and dots combination reflects both the 'one piece of furniture multiple uses' and imaginative play aspects; both strong components.

Applications: stationary set, brochure, website and display panels.